Six marketing, retail and advocacy trends for 2019

Advocacy trends for 2019

We got a brand new crystal ball as an early Christmas present. Not one of those rubbish ones from ‘The Wizard Of Oz’, which just shows flying monkeys and melty witches. Nope, our one’s much more useful, because it allows us to peek behind the curtain and see what’s in store in the world of marketing, retail and our own particular field of expertise: advocacy.

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Six Tendances en Matière de Marketing, Vente et Recommendation pour 2019

Advocacy trends for 2019

Nous avons reçu une nouvelle boule de cristal comme cadeau de Noël anticipé. Pas une comme dans le Magicien d’Oz, qui montre seulement des singes volants et des sorcières bizarres. Non, la nôtre est bien plus utile, car elle nous permet de voir ce qui nous attend dans le monde du marketing, de la vente au détail et dans notre propre domaine d’expertise : la recommandation.

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The psychology of referral: part 3

The psychology of referral part one

Welcome to Part Three of our in-depth look into the psychological tricks that can turn a referral amateur-gramme into a referral pro-gramme.

Next up, a look into the psychology of terrible wordplay.

Sorry.

Anyway, there’s just a couple of sections this time around, but the second one contains not one, not two, but seven amazing tips – so you’re definitely getting your money’s worth*.

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