There is a world of difference between an affiliate program and an enterprise level referral marketing platform….Buyapowa’s CEO Gideon Lask is interviewed by Casino International.
Casino International Online: Tell us a little about Buyapowa. What is the company’s core mission? What’s Buyapowa’s history, where did you come from?
When an online gaming brand as innovative as Welton Play’s Fun88 rethinks customer acquisition, I guess you would be interested to know more?
Unfortunately, due to some clever IP address detection and redirects, you won’t be able to see Fun88’s new Refer-a-Friend Scheme unless you live in South East Asia, so we prepared this short video to show you how it works.
What World of Warcraft Can Teach Brands and Retailers
Given that the term ‘gamification‘, first coined by Nick Pelling in 2002, originated from online gaming, it is apt to consider what brands and retailers can learn from Massively Multiplayer Online Games (‘MMOGs’) like World of Warcraft.