Grab your audience's attention by weaving your eye catching rewards into your marketing campaigns.
It’s time to move beyond ephemeral brand and product awareness. Seamlessly integrate compelling, reward-based calls-to-action across all your advertising channels, driving measurable clicks and conversions.
Whether you’re targeting new customer acquisitions, re-engaging lapsed shoppers, or stimulating member renewals and upgrades, our cutting-edge technology ensures your message rises above the competitive noise. With Buyapowa’s unmatched rewards catalog and streamlined management, we make bringing your creative vision to life effortless.
Your existing reward marketing solution:
- Involves too much manual effort and workarounds, increasing the cost and time involved?
- Relies on human inputs leading to errors and delays in actioning responses?
- Diverts precious tech resources away from other valuable business projects?
Then you need a fully integrated and automated platform that connects with your back-end systems in real-time and eliminates the need for manual intervention and the scope for data errors and delays.
- You're paying out rewards and incentives for customers that drive little or no value?
- You're wasting money by paying out the same high rewards to all customers regardless of the value they generate?
- You're under-rewarding high-value customers and over-rewarding low value customers?
- Offering only one reward which reduces the attractiveness of your marketing, or suffers from diminishing returns as customers can only use so many 'free months'?
In other words, you want a sophisticated solution that offers the flexibility and security only to pay out valuable rewards for valid conversions, properly rewards your customers for high-value transactions, and incentivizes them to bring you more and more new customers.
- Your internal tech team never have time to update your existing reward marketing campaigns?
- Your existing solution looks a little out of date and doesn't give the impression of a modern tech-savvy business?
- Your existing solution lacks exciting and engaging features to drive more customer acquisition?
- You can't get accurate real-time information on your marketing performance?
- You can't easily change the look and feel of your reward programs to match new campaigns or your new website?
Then you need to outsource to a best-in-class provider whose platform includes the latest value-added features, is being constantly upgraded and improved, and allows you the flexibility to update and amend your program at short notice. You also need access to accurate and detailed real-time reporting and analytics.
- Easily scale across different languages and currencies?
- Work across all your sub-brands, product lines and product mix packages?
- Allow for cross-border referrals?
- Work in-store or with your call centres?
- Comply with all the relevant laws and regulations in each of your territories?
Then you need a platform that is infinitely scalable across different languages, currencies, product lines and bundles, and works across all customer channels. One that is constantly updated to add new features and functionality and, to comply with all relevant laws and regulations.
- Best practice advice from experts who've successfully run hundreds of reward marketing campaigns?
- Access to real-time data reports and analytics and, help to interpret exactly how well your reward marketing program is performing?
- Help understanding the actions you can take greatly to improve the performance of your reward marketing?
Then you need the benefit of a team of dedicated experts who, with the accumulated experience of having successfully managed hundreds of reward marketing campaigns, can help you set up, integrate, manage and improve your program week on week.
How it works
1.
Configure rewards
2.
Set triggers and rules
3.
Configure reward CRM
4.
Automated Rewards
5.
Rewards distribution
6.
Analyze impact
Our solutions make it effortless to continually tweak and improve your campaign, maximising engagement with your audience.
Benefits
Engage Audiences
Make waves with your advertising creative, craft engaging CTAs and reward customers who take any desired action.
Uphold Perceptions of Quality
Protect the pricing of your brand, products or services by limiting offers to intended audiences. We want to reward your customers and also maintain exclusivity.
Acquire Quality Customers
Achieve your sponsorship goals beyond brand awareness and into the realm of high-volume, measurable customer acquisition.
A UK bank wants to grow awareness and uptake for its new credit card. By offering rewards to customers who successfully apply, it’s able to augment its advertising with compelling calls to action, including offline-to-online ones. And, by tailoring those rewards to complement specific advertising channels - for example, by offering Uber credit to riders on the London Underground (“next time, maybe don’t take The Tube?”) - it’s able to make its advertising creative far more attention-grabbing and compelling.
A major broadband provider sponsors a successful European soccer team, but is not enjoying the boost in customer acquisition that it hoped to achieve by having its logo featured on shirts, around the stadium and in the club’s marketing materials. Keen to convert ambient awareness into measurable sales, the broadband provider demonstrates its commitment not just to the soccer club but also to the local area by donating up to €500 to community projects when fans commit to 24-month broadband contracts.
A North American auto insurance provider is tapping into new audiences opened up by podcast marketing, and is enjoying the way that it can target precise demographics by sponsoring specific podcasts and their creators. To ensure that its sponsorship gets highlighted with maximum enthusiasm and buy-in from those creators, the brand doesn’t just pay for spots, it also offers the show’s listeners compelling rewards designed to appeal to their demographic - such as Amazon, Best Buy or Bed Bath & Beyond gift cards - when they purchase auto cover.
An Asian online gaming brand is keen to drive more direct transactions from its advertising during sports broadcasts. It incorporates QR codes into its adverts which viewers can scan to access custom landing pages, where prospective customers are offered exclusive cash rewards when they open an account and deposit funds. By using different QR codes and landing pages, the brand can offer different rewards for any given advertisement and easily track the source of its customer acquisitions, helping them to fine-tune their advertising strategy for maximum results.
Ready to transform awareness into actions?