The Ultimate List of Email Marketing Resources for 2018

rewardstream - The Ultimate List of Email Marketing Resources

While it’s tempting to shell out money for ads designed to put your content in front of potential new customers, there’s one money-maker you already have at your disposal: your email list. If done right, you can inform, delight, and drive your customers right to that “buy” button – and they’ll never once accuse you of cluttering up their inbox. Even more important for your business? Enticing brand-new audience members – and potential customers – to join your email list, so your online empire keeps growing.

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The end of lazy social media marketing

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When a Great Blog Article Inspires You To Post!

We were inspired to write this blog post by Matt Owen’s excellent recent article in eConsultancy entitled: How can brands make money from social media if they aren’t allowed to join

While that article was mostly targeted at social and content marketing, there are clear parallels with Social Commerce and the offers that brands and retailers can make to their fans and followers via social. Basically, like great content, great offers will get shared, particularly when there is an incentive for the person sharing the offer, and the sharing task is made both easy and natural.

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2014: the year shopping becomes a game

2014: the year shopping becomes a game

This is our third prediction for 2014. For our other predictions, click here.

The internet has always been about competition. I’m the Foursquare Mayor of this kebab shop. Her cute kittens blog just jumped up 1,000 places in the Alexa rankings. You have 934 unread emails in your inbox since the Christmas break (yeah, we know – painfully true). And these things have massively benefitted the bewildering growth of the ‘net.

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