Every kind of reward with one platform to power them all.
These programs reward customers for completing marketing actions—like attending a webinar, taking a survey, or switching providers.
While not technically referrals, they turn your brand into its own best advocate by incentivizing meaningful engagement.
Why it works:
- Encourages behavior change at key points in the customer journey.
- Rewards can be personalized to drive urgency and response.
- Works as a standalone program or alongside other referral mechanics.
Who benefits the most
Marketing, product, and brand teams seeking to boost conversion or engagement across telecom, energy, financial services, and more.
Why partner with Buyapowa
- Powerful reward engine that automates tracking and fulfillment
- Deep expertise designing reward strategies that drive measurable outcomes
- Plug-and-play configuration, even across multiple touchpoints
Reward specific behaviors and watch people fall in love with your brand
Effortlessly reward your audience for taking any action you choose: making their first purchase, spending a certain amount, shopping from within a given category, subscribing to an additional service… the possibilities are endless. Then, sit back and let Buyapowa take care of all the reward sourcing, processing and fulfillment.
We’ve spent over a decade developing relationships with thousands of the world’s leading rewards partners. That means you can offer your customers the kind of rewards they really want, from third-party gift cards to direct cash payments, in addition to in-house rewards such as money off their next shop. All you have to do is decide who gets what and when.
EXTRACT maximum value from every customer by driving all kinds of desirable actions. Including making a first purchase, writing reviews, downloading an app, joining a loyalty program etc.
Welcome Offers and Rewards
Branded reward invitation
A personalized email triggers the reward experience Curated gift selection
The user picks from your pre-approved reward options
Seamless reward delivery
Their chosen gift is delivered instantly, with redemption instructions
Curate your selection from our global reward catalog, then let your customers choose something that really appeals.
5,000+rewards in catalog
40countries worldwide
21different currencies
Just onesupplier & integration
- Bank transfer
- PayPal payout
- Debit card transfer
- Prepaid cards
- Digital gift cards
- Digital subscriptions
USE CASES
Discover how organisations across a range of industries have utilised Welcome Offers and Rewards
Banks
A mature and saturated market has left little differentiation between many banks and credit unions. One US bank, keen to acquire new customers but unable to offer better rates, service or technology, uses rewards to catch the eye of young customers looking to open their first account and older customers who might be persuaded to switch.
Its current campaign, promoted on its website and via its social media channels, offers a $25/$50/$100 Amazon gift card, depending on the type of account opened.
Insurance
A North American auto insurance provider is tapping into new audiences opened up by podcast marketing, and is enjoying the way that it can target precise demographics by sponsoring specific podcasts and their creators.
To ensure that its sponsorship gets highlighted with maximum enthusiasm and buy-in from those creators, the brand doesn’t just pay for spots, it also offers the show’s listeners compelling rewards designed to appeal to their demographic—such as Amazon, Best Buy or Bed Bath & Beyond gift cards—when they purchase auto cover.
Telecommunications
A major broadband provider sponsors a successful European soccer team, but is not enjoying the boost in customer acquisition that it hoped to achieve by having its logo featured on shirts, around the stadium and in the club’s marketing materials.
Keen to convert ambient awareness into measurable sales, the broadband provider demonstrates its commitment not just to the soccer club but also to the local area by donating up to €500 to community projects when fans commit to 24-month broadband contracts.
Gambling
An Asian online gaming brand is keen to drive more direct transactions from its advertising during sports broadcasts. It incorporates QR codes into its ads which viewers can scan to access custom landing pages, where prospective customers are offered exclusive cash rewards when they open an account and deposit funds.
By using different QR codes and landing pages, the brand can offer different rewards for any given advertisement and easily track the source of its customer acquisitions, helping them to fine-tune their advertising strategy for maximum results.
Undeniable Results.
Case study: Sports betting, lottery and casino brand
Aggressively targeting new customer acquisitions, this client smartly differentiated itself by offering more than free bets and free plays as welcome offers.
By using Buyapowa’s Welcome Offers and Rewards solution, it was able to add third-party gift cards, prepaid credit cards and even direct cash payments to its portfolio of welcome offers, significantly accelerating growth as the program achieved viral cut-through and unprecedented conversion rates.
The program was so successful, the client rolled the technology out even further, using it to encourage players to engage more deeply, and to explore new products for the first time.
