Too many customers? Thought not. So, now’s the time to launch an invite-a-friend programme that’s fully loaded with gamification, insight and social triggers. After all, the very best place to start looking for new customers is right next to the customers you already have.
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80
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Buyapowa worked with a leading food and general merchandise retailer, incentivising and equipping their existing shoppers to reach out to their friends and get them shopping, too.
Buyapowa helped a leading UK retailer launch its new loyalty card by ensuring that people didn’t simply sign up themselves, they were also incentivised and equipped to recruit their friends.
Buyapowa helped a global beauty brand launch a new product by dramatically magnifying the reach of their product sampling campaign.
Buyapowa worked with a global media owner to help boost subscriptions to their magazines, including a popular entertainment weekly and one of the world’s leading women’s glossies.
Buyapowa worked with a global luxury hotel chain - who are famously protective of their pricing - to launch a highly effective introduce-a-friend scheme which avoided all discounting.
Buyapowa worked with this leading European telecom to tap into a brand new segment of customers, re-inventing the way product sampling and celebrity endorsement work.