Fashion & Beauty

Referral is a no-brainer when it comes to fashion and beauty. But picking Buyapowa takes some real smarts.

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Fashion and beauty brands live or die by their identity and their bulletproof branding. That’s why the world’s biggest players, from L’Oreal to ASOS, turn to Buyapowa to power referral programmes that look the part, act the part and play a massive part in acquiring new customers.


Referral emails are clicked eight times more often than other messages sent by brands.

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Watch how PrettyLittleThing turn their social buzz into sales

Referral marketing is probably our most powerful acquisition channel. We're working with Buyapowa to turbo charge our invite a friend programme, using their platform and expertise to take it to the next level.

Ben Van Pelt - Marketing Manager, Feelunique

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