The Book People’s new referral scheme

The Book People, the UK’s favourite discount bookseller that aims to make books available and affordable to everyone, has turned to Buyapowa to enable and empower all book enthusiasts to refer friends and family.

By joining the Book People, members gain access to an extensive range of hand-picked books, gifts, toys and stationery, often at up to 75% off RRP. But now thanks to the Buyapowa Refer-a-Friend platform, all members can now also recommend that friends try the service with an enticing additional 15% off their first purchase. As a thank you for bringing new members, each successful referral also earns that member 15% off their next purchase.

Gideon Lask, Founder and CEO of Buyapowa said “By partnering with Buyapowa, the Book People benefits from our proven technology and experience running referral programmes for over 100 of the world’s leading brands and retailers. A true white label experience means our referral programmes blend seamlessly with the look and feel of our clients’ mobile sites and websites. And, with our advanced sharing tools and unique combination of smart rewards, incentives and gamification, customers are encouraged to share not just once, but again and again. Critically, a key decision factor for The Book People was easy access to accurate and insightful data and analytics on sharing, referrals and sales – something Buyapowa are famous for around the globe.”

The Book People is just another example of one of many leading brands and retailers that have turned to Buyapowa to supercharge their customer acquisition with referrals. If you would like to see how referrals can supercharge your business, drop us a line and we will be happy to chat.

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