We love a good Co-buy. Well, we would. So, we were chuffed that Tesco's Co-buying channel, powered by our ground-breaking SaaS platform, appeared in Tesco's Wine Magazine this month, and is equally loved by their customers.
Social shopping is a great way to harness the power of social activity. Don't believe us? Listen to what your potential customers have to say! We love that Michael gets his vote in on the next bottle to be featured and that Paula is now sitting on 170 bottles of Tempranillo. Customers love to feel that they have a voice, are getting a great deal, and that they have the power to foward treats on to others.
In one recent Co-buy, Tesco's customers bagged a beaty of a bargain, with up to 47% off a case. Customers shifted 100 cases of wine in 2 hours by sharing the link to their purchse with friends and family. Everyone's a winner.