Time Inc.’s new refer-a-friend scheme

Time Inc. UK has partnered with Buyapowa to empower all its subscribers to refer friends to any of its publications.

As Britain’s leading publisher of print and digital magazines, it publishes over 60 titles including People, Sports Illustrated, Country Life, Horse & Hound, NME, InStyle, Decanter and the eponymous Time Magazine. Subscribers can now recommend that friends try any of these publications with a 55% discount on initial subscription. Each successful referral earning the referrer a £5 John Lewis card.

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Man’s best (refer a) friend

First, subscription boxes revolutionised the beauty industry, with the likes of GLOSSYBOX and Birchbox. Then along came Trunk Club and The Chapar and the same subscription model turned the fashion world on its head. Now, in 2016, you can sign up for monthly boxes stuffed with everything from delicious cocktails to tools to help you get through the zombie apocalypse (we’d argue that those two are, actually, one and the same).

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GLOSSYBOX: Redefining loyalty

We’re all used to earning loyalty points for shopping more, but the leading beauty subscription service, GLOSSYBOX, have taken the concept to an exciting new level. And we’ve worked with them every step of the way.

Starting today, GLOSSYBOX – who sell one beauty box packed with luxury cosmetics and lifestyle products every 12 seconds! – will be rewarding their customers with GLOSSYdot loyalty points not just when they spend more themselves, but also when they convince their friends to sign up via their brand new referral programme.

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