Airbnb: travelling in the wrong direction

Airbnb referral scheme

Chances are that when you think referral and travel, one brand immediately springs to mind: Airbnb.

They’ve became a household name on the back of their referral programme. In fact, Airbnb — alongside the likes of Dropbox, Tesla, and Uber — just about wrote the referral rulebook, so you’d assume their scheme would be right up there with the very best. But here’s the thing: if you take a look at Airbnb’s referral programme, it’s actually starting to look worryingly out of date.

So that’s exactly what we’ve done. Below, you’ll find our expert take on Airbnb’s refer-a-friend scheme. But, first, a little history…
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