Vodafone refer to Buyapowa for their revolutionary youth sub-brand, VOXI

Vodafone and VOXI embrace referral

Vodafone and Buyapowa are excited to announce a new refer-a-friend programme for the industry-first dedicated youth-brand, VOXI. The innovative programme will play a key part in Vodafone's marketing campaign for VOXI, and will equip and incentivise customers to encourage their friends to experience the new network's unique benefits, including endless flexibility with no contracts, unlimited calls & texts and free data for social and chat apps.

Given Vodafone's unique history, spanning over 30 years at the forefront of the mobile telecommunications industry, it made sense for them to partner with a referral marketing platform with similar credentials. That's why they've joined forces with Buyapowa - the technology platform behind ground-breaking referral programmes for brands such as ASOS, Expedia and Sky, plus numerous mobile networks including Three, Telefónica's O2, Lebara and BT Mobile.

Drawing on Buyapowa's experience in tailoring referral programmes for multiple demographics with differing wants and needs, Vodafone are, in fact, launching three distinct referral programmes to cater for three distinct groups: happy customers who want to share the love with their friends, brand ambassadors who are driven to celebrate VOXI among their networks and the brand's most passionate advocates - Vodafone employees themselves.

VOXI referral programme

In each case, friends will


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Buyapowa Showreel October 2015

Covering five of the key sectors in which we work - retail & ecommerce, style & fashion, mobile networks, online gaming and premium & luxury - we take a look at how some of the world’s biggest brands and retailers are using the Buyapowa platform to drive and track word-of-mouth sales. Enjoy the video

If you'd like to see some case studies, or if you fancy a full demo of our platform, we'd love to hear from you. Just email us at hello@buyapowa.com.

Let's Talk Referral Marketing

Whether you are new to to referral marketing or are 'an expert' having already implemented or built your own scheme, then drop us a line as we would love to share what we have learned working with over 100 of the World's leading brands and retailers!


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