Here are some of our favourite current campaigns, powered by Buyapowa's unique social selling platform. Have a browse, they might just inspire you.
Paddy Power, Enhanced Price Store
The betting giant's Enhanced Price store is a 21st Century reinvention of the classic member-get-member customer acquisition campaign. By offering better odds on key bets to punters - providing they get their friends in on the action, Paddy Power have picked up loads of new customers while entertaining and rewarding their core fans. Everyone's a winner!
Hachette Children's Books, Books With Bite
Hot on the heels of their sell-out 'How To Train Your Dragon' Co-buy, Hachette Children's Books returned with a campaign that made the very most out of Buyapowa's co-creation tools. By giving young adult book fans a chance to vote on which books would be put into a bundle (also sold via the Buyapowa platform), they generated masses of buzz, evangelism and earned social media. Tasty stuff.
Hodder & Stoughton, Mick Fleetwood autobiography
To generate pre-sales, buzz and word-of-mouth for Mick Fleetwood's hugely-awaited autobiography, we're powering a campaign for Hodder and Stoughton that will send one lucky winner to Washington DC to meet the man himself after watching a Fleetwood