Paddy Power supercharges Summer ‘14 social strategy with Buyapowa

paddypowerbloglogo

Bookmaker turns to social-selling platform Buyapowa to drive word-of-mouth around summer sporting events in UK and Ireland.

Referral marketing campaign to boost customer acquisition and organic reach across social networks.

Co-buying promotions to focus on key events and FIFA World Cup

NEWS RELEASE

London, 03/7/14 – The bookmaker Paddy Power today launches a new word-of-mouth social media campaign, designed to capture the excitement of online audiences across the summer sporting events including the FIFA World Cup.

Read more

Paddy Power supercharges Summer ‘14 social strategy with Buyapowa

paddypowerbloglogo

Bookmaker turns to social-selling platform Buyapowa to drive word-of-mouth around summer sporting events in UK and Ireland.

Referral marketing campaign to boost customer acquisition and organic reach across social networks.

Co-buying promotions to focus on key events and FIFA World Cup

NEWS RELEASE

London, 03/7/14 – The bookmaker Paddy Power today launches a new word-of-mouth social media campaign, designed to capture the excitement of online audiences across the summer sporting events including the FIFA World Cup.

Read more