Conrad plug in Buyapowa to power their referrals

Conrad

As one of Europe's leading multi-channel retailers of electronic gadgets and gizmos, Conrad know a thing or two about technology. That's why millions of customers visit their websites and stores each month, selecting from among half a million products from brands including Apple, Microsoft, Philips, Samsung and LG.

It's also why they've quickly spotted the potential in referral technology: the fast-growing marketing tool in mainland Europe. To get up and running quickly - but with unlimited room for growth - they've selected the Buyapowa referral platform, and the first of their programmes goes live across France today.

Phase one of the programme sees every successful referral rewarded with €15 credit, while friends are incentivised to make their first purchase at Conrad via a 20% saving plus free delivery. Further phases will roll out over the coming weeks and months, as Conrad experiment with Buyapowa's unique multiple-referral engine and omnichannel referral tools.

Stay tuned for more details and, if you'd like to learn more about our platform and the exciting work we're doing in the world of retail, just get in touch.

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