Carrefour is on a mission. Within the next three years, the world’s second largest retail group wants to change the way it does business: rationalising its campuses, exploring new partnerships and reducing costs. It wants to change the way we eat: au revoir to planet-killing crap; bonjour to healthy, sustainable nourishment. And it wants to change the way we shop – a process that’s already underway in the group’s homeland, France, with the integration of all its services under one digital roof: Carrefour.fr.
Which is where we come in.
Because it’s one thing developing a first class website, but it’s another thing altogether to get people to use it, to fall in love with it and to recommend it to all their friends. And that’s why Carrefour is joining forces with Buyapowa – the global leader in enterprise advocacy solutions – to launch a refer-a-friend programme that will harness the energy of existing customers and use it to acquire entirely new ones, helping Carrefour achieve its target of €5bn in online sales by the year 2022.
Keep an eye on our blog for updates as we approach this exciting launch. And, in the meantime, if you’d like to find out more about our platform – and why it’s the de facto choice for some of the biggest brands and retailers in the world – just get in touch.