3 Tips to Encourage Word of Mouth Marketing Today

Encourage Word of Mouth

Before the days of social media – before viral videos and sponsored ads – was the natural social interaction between consumers: the recommendation of a product or service from one person to the next.

Word of mouth marketing (WOMM) is the organic communication of information from one person to another about a brand, product or service. It is most often influenced and driven by a positive interaction that an individual has had with a brand. WOMM is nothing new, and has been reviewed and discussed in a number of articles. More recently, there has been strong evidence for WOMM to succeed in the credit union space.  With customer satisfaction levels at an all-time high for credit unions, and with 82% of credit union marketers believing that referrals are the most effective customer acquisition method, customer referral programs just make sense.

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The Phone Casino brings referral to mobile gaming

ThePhoneCasino.com, the UK’s leading smart phone casino operator, has partnered with Buyapowa to boost customer acquisition for its 294 exclusive mobile slot, scratch card, bingo, blackjack, Keno and casino style games.

By integrating the Buyapowa Refer-a-Friend platform into its customers’ mobile experience, ThePhoneCasino.com now enables customers to refer friends by email, Facebook Messenger, Whatsapp, SMS or any digital platform of choice, directly from their smart phones. In order to encourage friends to try ThePhoneCasino.com’s games, each referred friend gets an introductory offer of a £10 cash credit and 100 free spins. For each friend who creates an account and deposits at least £10, the referrer will also earn a £10 cash credit. And to encourage customers to keep referring, an additional £25 cash credit is awarded to any customer who successfully refers 5 friends.

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Buyapowa et Heal’s pionniers du parrainage online et offline

Buyapowa est heureux de vous annoncer qu’en partenariat avec la célèbre enseigne d’ameublement Heal’s, nous innovons encore une fois sur les technologies de parrainage. Nous avons implanté notre solution de parrainage originalement en ligne là où une grande majorité des distributeurs voient leurs enjeux : en magasins.

Dès aujourd’hui les clients de chez Heal’s auront non seulement la possibilité de s’inscrire à leur programme de parrainage du moment en boutique, mais ils pourront partager des incentives avec leur entourage, utilisable en ligne comme en magasin dans toute l’Angleterre.
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