How to Take Your E-commerce Business from $0 to $1 Million

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Based on the way that e-commerce has grown, it’s safe to say that consumers love the convenience of being able to shop online.

In 2015, online shopping accounted for more than one third of the growth of retail sales, totaling just over $341 billion for the year, according to reports from the U.S. Department of Commerce. That totals a 14.6% increase over 2014 – and the growth isn’t just a recent trend.

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Why is referral marketing so cost effective?

Why Referral Marketing is so Cost Effective for Online Retailers

We have spent a lot of time on this blog talking about how referral marketing is the most cost-effective means for online retailers to win over new customers. In our experience, marketers tend to agree. For instance, Demand Metric’s 2016 referral marketing survey shows that 88% of respondents listed “acquiring new customers” as a core benefit of their referral marketing programs.

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