This is our third prediction for 2014. For our other predictions, click here.
The internet has always been about competition. I’m the Foursquare Mayor of this kebab shop. Her cute kittens blog just jumped up 1,000 places in the Alexa rankings. You have 934 unread emails in your inbox since the Christmas break (yeah, we know – painfully true). And these things have massively benefitted the bewildering growth of the ‘net.
This is our second prediction for 2014. Keep up to date with the next ones here.
The past few years have seen retailers storm into the world of content, grab it by the baubles and stuff it like a turkey. That’s why Tesco Magazine is now the most read publication in the UK. Bigger than The Daily Mail. Bigger than The Sun. Bigger than The Daily Prophet. Amazing.
This is our first prediction for 2014. Keep up to date with the next ones here.
Dave likes unicycles. Sandra likes Dave. Dave likes Sandra’s new unicycle. Sandra is in a relationship with Dave. Dave quit Facebook.
Sharing things on Facebook is great, but it’s a lot of effort. And that’s a problem for marketing folks. Wouldn’t it be better if Facebook just knew when Dave or Sandra did something, then it could go and tell all their friends about it without either of them having to lift a finger? (All within acceptable, opt-in-and-out-able privacy settings, naturally.) Well, that’s now possible thanks to Facebook’s Custom Open Graph and the arguably-dark-art of “frictionless sharing”.
Five social strategies for maximising your January Sale
With January sales starting earlier and earlier, most have run out of steam by the time January even begins.
‘New Products Added!’ claims don’t work and the high street is already awash with ‘70% off messages’, so how are you going to ensure your campaign gets long-lasting cut through?
• Argos customers rewarded for sharing deals via social media
• Available at www.buyapowa.com/argos
Argos, the UK’s largest high street retailer online, and Buyapowa, the leading social-commerce technology company, have launched a trial partnership to enable Argos’ Facebook fans and Twitter followers to shop together and earn unbeatable deals.