Launch social sales campaigns across all major networks and marketing channels on any device. Drive direct and indirect sales.
Get started >
Selling on social requires a new kind of e-commerce. You can't bolt social on, it needs to be baked in. Co-buying is designed to get fans and followers shopping:
Allowing customers to have a say in the products and offers that go live makes them more likely to shop.
Like Kickstarter but for e-commerce.
Add value as more people commit to buy, bundling products together or dropping the price. Incentivize shoppers to bring in new customers.
Reward customers who bring in the most shoppers, encourage them to complete with one another.
Offer free products, added value or exclusives.
How mature is your approach to social? Most companies fit into one of these three phases:
Co-buying doesn't require the investment in discount that other acquisition channels do. As the Co-buying channel becomes established the discount required reduces and the volume of Co-buys can increase.
It's hard to market to a 'Like' but by having users opt-in to marketing as part of the coming-soon and requesting process you move from having fans and followers to having marketable email addresses. A Co-buy will typically be 10x over subscribed.
Co-buying incentivizes sharing and on average each Co-buy generates well over 1m earned media impressions. These are generated by users, not by the brand, and result in a 67% referral rate per Co-buy.
When users connect using Facebook or LinkedIn we pull 20+ pieces of social data on each user, from where they live and what they Like and how social they are. This data provides a powerful view of a brand's social shopper.
Read more >