Your customers have
friends. Let’s make
them customers too.

Our introduce-a-friend platform is simple to integrate, customisable and fully responsive. Learn more
“One of Europe's hottest startups. Buyapowa brings dynamic pricing, co-creation and gamification to ecommerce.”

Emiko Jozuka, WIRED

POWERING INNOVATIVE INTRODUCE-A-FRIEND PROGRAMMES FOR SOME OF THE WORLD'S BIGGEST BRANDS AND RETAILERS.

“At Ocado we are delighted when our satisfied customers help spread the word about our service. Having run invite-a-friend schemes in the past, we are excited to test the potential of the Buyapowa platform to generate large scale referrals.”

Thomas Thomaidis - Head of Marketing & Insight, Ocado
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“We've got a really strong community of followers … and we wanted to take our interaction with them to a new level.”

Neil Tinegate - Head of Digital Innovation, Argos
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“Robbie is always looking for fun, new ways to engage with his community of fans. It’s great to see people joining the fun and creating a buzz around the products.”

Nielem Jethwa - Head of digital, Robbie Williams
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WHAT DOES THE PLATFORM DO?

PERSONAL REWARDS

Increase the depth of participation by allowing customers to earn better rewards as they involve more friends

COMMUNAL INCENTIVES

Incentivise sharing by unlocking additional rewards once enough people participate

GAMIFICATION PRIZES

Inspire ongoing sharing by unlocking additional rewards once enough people participate

Full feature list